Pourquoi choisir HubSpot comme logiciel de CRM pour votre entreprise? - Bofu Agence Marketing Web

Why choose HubSpot as CRM software for your business?

HubSpot and the integration of technological accounting tools Reading Why choose HubSpot as CRM software for your business? 4 minutes Next HubSpot and marketing automation

HubSpot is a popular CRM (Customer Relationship Management) software that offers many features to help businesses manage their interactions with customers and prospects.

Here are some reasons why HubSpot can be considered a good CRM choice:

Ease of use: HubSpot was designed to be easy to use, making it accessible to users of all skill levels. The software is also well documented and offers a great amount of resources to help users get familiar with its features.

Extensive features: HubSpot offers many features to help businesses manage their customer interactions, like lead management, marketing campaign management, sales management, and more. The software is also customizable and can be adapted to the needs of each company .

Available integrations: HubSpot can be integrated with many other tools , like project management, accounting, communication, and more. This can help automate certain tasks and facilitate communication between different departments of the company.

Customer support: HubSpot offers quality customer support to help users get the most out of their software. Support can be contacted by phone, chat or email.


Here are a few things that differentiate HubSpot from its competitors:

Integrated Platform: HubSpot offers a full suite of marketing, sales, and customer service tools on a single platform, allowing businesses to manage all of these aspects in a cohesive and centralized way.

Marketing automation: HubSpot offers a range of marketing automation tools, including email marketing, marketing tracking, and lead generation, that can help businesses improve their marketing strategy .

Customer Service Tools : HubSpot also offers customer service tools, such as a live chat and a customer feedback tool, which can help businesses improve their customer service.

Data Analytics: HubSpot offers a range of data analytics tools that allow businesses to better understand their customer behavior and better target their marketing and sales efforts

In summary, HubSpot is a comprehensive, easy-to-use CRM that offers plenty of features and integrations to help businesses manage their customer interactions . Additionally, customer support is available to help users get the most out of their software.


HubSpot is an American company founded in 2006 by Brian Halligan and Dharmesh Shah. Since its inception, the company has grown rapidly and become a leader in the field of CRM (Customer Relationship Management) software. In October 2020, HubSpot went public and its shares are listed on NASDAQ. Since its inception, the company has been financed by several investment funds and has raised nearly $100 million in funds. Today, HubSpot is led by CEO Brian Halligan and CTO Dharmesh Shah.

It's hard to say who HubSpot's major customers are, because the company doesn't publish a full list of its customers .

However, HubSpot has published a list of some of its most well-known clients, which includes companies such as:

  • Adobe
  • LinkedIn
  • Amazon
  • Salesforce
  • Dell
  • Twitter
  • eBay
  • Zendesk

It's also common to see HubSpot being used by professional services companies, such as marketing and communications consultancies, advertising agencies, and technology companies . Additionally, HubSpot is often used by startups and small businesses looking to improve their marketing and sales strategy .

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